Launch Plan Execution Support

A Case Study


Back-ground Cross-functional launch team with an established launch plan must execute on the plan over the next two years and successfully deliver their product to market.
Challenges
  • The launch team needed to augment their launch expertise
  • Project management and team governance resources were not in place
  • A system was needed to promote cross functional collaboration
  • A resource was needed to identify and trouble shoot gaps and obstacles
Solution FRS provided a strategic adviser and a launch project manager to be embedded with the team. Standardized launch reporting was implemented. Governance policies were established. Solutions were recommended for operational and strategic challenges.
Result The FRS team provided structure and support for the launch team members. Launch expertise was provided in a wide range of areas. Pre- and post-approval solutions and tactics were set in place for launch.