Innovation-to-Launch Road Map

A Case Study


Back-ground A global business that was shifted under a new Business Unit had no baseline for their innovation-to-launch processes.
Challenges
  • “The new BU lacks contemporary business processes that permit the productivity needed to achieve its long-term goals.”
  • “Projects recreate launch plans from scratch.”
  • “The division requires contemporary governance and decision points.”
  • “Interdependencies and integration points are not clear.”
Solution An innovation-to-launch framework was created from the bottom-up, decision and milestone gates were identified, and templates and tools were devised for planning and reporting.
Result The global team was equipped to better support their operational and revenue goals within the new organization. “Thanks to [FRS’s] effort, my team created a highly effective end-to-end innovation process that reduced product development cycle time from 40 months to 18 months!” -VP, Marketing & Innovation